Since its inception in 1968, the UWindsor Shinerama campaign has raised more than $170,000 for the Canadian Cystic Fibrosis Foundation.

This year, coordinator Johnathan Weedmark-King hopes to cross the $200,000 threshold.

“In order to reach this mark we are going to need the participation of various societies, departments, organizations, sororities, fraternities, businesses and clubs,” he says. “The ability to engage others and develop partnerships can accomplish some amazing things.”

The campaign has staffed a booth during the Head Start orientation program, which winds up today, trying to recruit new students in advance of the September campaign kick-off.

“These partnerships that we've begun to develop with groups and are continuing  to develop this summer can help to form a stronger sense of pride within the City of Windsor and for the University of Windsor community,” Weedmark-King says.

“We have some exciting plans for the Shinerama campaign this year and we look forward to turning our campaign into one of the best across Canada. To do so, we need a lot of help to Shine!”

To volunteer, e-mail shine@uwindsor.ca or visit the campaign’s Facebook page.

Kayla Zikic and Shinerama coordinator Johnathan Weedmark-King have a blast raising awareness about cystic fibrosis at Head Start 2012.