Current research

Current research activities include these subject areas:


  • Leadership and Decision Making
  • Strategic Management
  • Sport finance and economics
  • Legal Issues in Sport Management
  • Commercialism in the Olympic Movement
  • Consumer Behaviour
  • Sport Policy
  • Neoliberal Discourses of Sport
  • Event Management
  • Leveraging Sport Events
  • Economic, Tourism, and Social Impact of Sport Events
  • Sport Development
  • Sport Management Pedagogy

Ongoing Research Projects in Sport Management


  1. Impact of organizational culture on grass roots sport participation in Canadian National Sport Organizations
  2. Top management team composition on strategic outcomes in professional sport organizations
  3.  The impact of mega-sporting events on local communities (community development and sport participation)
  4.  Effective leadership in sport organizations
  5. Consumer behavior of various sport-oriented groups
    Inter-organizational partnerships in physical activity, sport, and health promotion