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Odette School of Business

Zhenzhong Ma Bio

Zhenzhong Ma, Ph.D.
Professor, Management
maz@uwindsor.ca
 

Education 

  • Ph.D.  McGill, Montreal, QC, Canada, Management, 2004.
  • M.S.  Renmin University of China, Business Administration, 1996.
  • B.A.  Renmin University of China, Commerce, 1994.

Professional Memberships/Affiliations (Active) 

  • Academy of International Business (AIB), 2019
  • Academy of Management (AOM), 2019
  • Administrative Sciences Association of Canada (ASAC), 2019
  • Golden Key International Honour Society, Canada, 2019
  • International Association for Chinese Management Research (IACMR), 2019
  • International Society for the Study of Work and Organizational Values (ISSWOV), 2018

Research 

  • Cross-cultural Negotiation
  • Intercultural Communication
  • Conflict Management
  • Knowledge Management
  • Organizational Behaviour
  • Workforce Diversity
  • Negotiation

Selected Publications  

  • Wang, N.; Lv, T., Wang, L., Guo, A. & Ma, Z. (2023).  The social side of innovation: Peer influence on online brand communities.   Management Decision, 61 (10), 2994-3016, https://doi.org/10.1108/MD-09-2022-1185. [September]
  • Ma, Z.; Guo, G. & Jing, L. (2023).  Consumer behavior research in the 21st century: Clusters, themes, and future research agenda.   International Journal of Consumer Studies, 48 (1), https://doi.org/10.1111/ijcs.12980.  [August]
  • Wang, N.; Xie, W., Huang, Y. & Ma, Z. (2023).  Big data capability and sustainability oriented innovation: The mediating role of intellectual capital.   Business Strategy and the Environment, 32 (8), 5702-5720, https://doi.org/10.1002/bse.3444. [May]
  • Yin, J.; Huang, Y. & Ma, Z. (2023).  Explore the feeling of presence and purchase intention in livestream shopping: A flow-based model.   Journal of Theoretical and Applied Electronic Commerce Research, 18 (1), 237-256. https://doi.org10.3390/jtaer18010013.   [January]
  • Wang, Q.; Zhang, W., Li, J. & Ma, Z. (2023).  Complements or confounders? A study of effects of target and non-target features on online fraudulent reviewer detection.   Journal of Business Research, 167.  https://doi.org/10.1016/j.jbusres.2023.114200.   [August]
  • Wang, N.; Wan, J., Ma, Z., Zhou, Y. & Chen, J. (2023).  How digital platform capabilities improve sustainable innovation performance of firms: The mediating role of open innovation.   Journal of Business Research, 167. https://doi.org/10.1016/j.jbusres.2023.114080.    [July]
  • Tang, H.; Ma, Z. & Jing, L. (2023).  Interfirm network structure and innovation creation: A simulation study.   Journal of the Knowledge Economy. https://doi.org/10.1007/s13132-023-01231-x.   [May]
  • Zhang, W.; Wang, O., Li, J., Ma, Z., Bhandari, G. & Peng, R (2023).  What makes deceptive online reviews? A linguistic analysis perspective.   Humanities & Social Sciences Communications.  https://doi.org/10.1057/s41599-023-02295-5.   [November]
  • Ma, Z., Li, K., Guo, G., Pathak, J., & Song, Y. (2023).  Ethically questionable negotiation strategies in South Asia: A comparative study of India and Pakistan.   Group Decision and Negotiation, https://doi.org/10.1007/s10726-023-09844-y. [July]
  • Yin, J.; Huang, Y. & Ma, Z. (2023). Explore the feeling of presence and purchase intention in livestream shopping: A flow-based model.  Journal of Theoretical and Applied Electronic Commerce Research, 18 (1), 237-256. https://doi.org/10.3390/jtaer18010013. [January]
  • Wang, Q.; Zhang, W., Li, J., Ma, Z. & Chen, J. (2022). Benefits or harms? The effect of online review manipulation on sales.  Electronic Commerce Research and Applications, https://doi.org/10.1016/j.elerap.2022.101224.
  • Shang, M.; Ma, Z., Su, Y., Shaheen, F., Rashid Khan, H., Tahir, L.M., Sasmoko, Md. K.A. & Zaman, K. (2022). Understanding the importance of sustainable ecological innovation in reducing carbon emissions: Investigating the green energy demand, financial development, natural resource management, industrialisation and urbanisation channels. Economic Research-Ekonomska Istrazivanja, https://doi.org/10.1080/1331677X.2022.2137823. [November]
  • Yao, A. & Ma, Z. (2022). Towards a holistic perspective of congruence research with the polynormal regression model.  Journal of Applied Psychology, http://doi.org/10.1037/apl0001028.
  • Zhang, W.; Wang, Q., Ma, Z., Li, J. & Xie, R. (2022). Research on the motivation and formation mechanism of publishing false reviews of online products. Chinese Journal of Management Science, 30 (7), 176-188, http://doi.org/10.16381/j.cnki.issn1003-207x.2019.2022.
  • Wang, N.; Wang, L., Ma, Z. & Wang, S. (2022). From knowledge seeking to knowledge contribution: A social capital perspective on knowledge behaviors in online Q&A communities. Technological Forecasting and Social Change, 182, http://doi.org/10.1016/j.techfore.2022.121864. [September]
  • Du, H.; Teng, Y., Ma, Z. & Guo, X. (2022). Value creation in platform enterprises: A fuzzy-set qualitative comparative analysis. Sustainability, 14 (9), 5331, http://doi.org/10.3390/su14095331. [May]
  • Chen, B.; Yang, Z. & Ma, Z. (2022). Fintech and financial risks of systematically important commercial banks in China: An inverted u-shaped relationship.  Sustainability, 14 (10), 5912, http://doi.org/10.3390/su14105912. [May]
  • Rahim, A.; Katz, J., Ma, Z., Yilmaz, H., Lassleben, H., Rahman, M., Silva, M.G., Bibi, Z., Shaw, L., Fernandez, T. & Yee, C. (2022). The three-way interactions of gender, supervisor's gender, and country on the strategies for managing conflict of millenials: An exploratory study in 10 countries.  International Journal of Conflict Management, 33 (5), http://doi.org/10.1108/IJCMA-05-2021-0074. [June]
  • Wang, Q.; Zhang, W., Li, J., Mai, F. & Ma, Z. (2022). Effect of online review sentiment on product sales: The moderating role of review credibility perception.  Computers in Human Behavior, 133, http://doi.org/10.1016/j.chb.2022.107272. [August]
  • Xiao, J.; Bao, Y., Wang, J., Yu, H., Ma, Z. & Jing, L. (2021). Knowledge sharing in R&D teams: An evolutionary game model.  Sustainability, 13 (12), 6664, http://doi.org/10.3390/su13126664. [June]
  • Zhang, Q.; Ma, Z., Ye, L., Guo, M. & Liu, S. (2021). Future work self and employee creativity: The mediating role of informal field-based learning for high innovation performance. Sustainability, 13 (3), 1352, http://doi.org/10.3390/su13031352. [January]
  • Tang, H.; Fang, F. & Ma, Z. (2020).  Explore the optimal node degree of infirm network for efficient knowledge sharing.  Recent Advances in Computer Science and Communications, 14 (8), 2519-2529, http://doi.org/10.2174/2352096513999200424080747. [April]
  • Teng, J.; Ma, Z. & Jing, L. (2021). Explore the world responsibly: The antecedents of ethical tourism behaviors in China.  Sustainability, 13 (9), 4907, http://doi.org/10.3390/su13094907. [April]
  • Wang, N.; Yin, J., Ma, Z. & Liao, M. (2021). The influence mechanism of rewards on knowledge sharing behaviors in virtual communities. Journal of Knowledge Management, 26 (3), 485-505, http://doi.org/10.1108/JKM-07-2020-0530. [June]
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Complete Curriculum Vitae