By Victor Romao

Winning a Barbie case competition earned four Odette School of Business MBA students a behind-the-scenes look at one of the world's most recognizable brands.

Andrea Rivait, Hagen Nelson, Meghan Rae and Fatima Rizvi, members of the MBA Class of 2026, recently visited Mattel Canada's headquarters in Mississauga after taking top honours in a competition that challenged students to develop strategic and marketing recommendations for Barbie.

By Victor Romao

For Abigail McLeod, a co-op placement at PromoShop became an opportunity to make a measurable impact while discovering where she wants her career to go.

The third-year Odette School of Business student contributed to marketing and business development initiatives that helped strengthen client relationships, improve campaign performance and support company growth.

By Victor Romao

A visit to Vivace Estate Winery gave University of Windsor Master of Management students an opportunity to see how business concepts taught in the classroom are applied in a real-world setting.

Twelve graduate students from the University’s Master of Management program toured the Amherstburg-area winery, gaining firsthand insight into operations, quality management and customer experience in the hospitality and agricultural sectors.

By Victor Romao

With the crowd buzzing inside the arena, Luke Pye glides into position for a faceoff deep in the home team’s defensive zone, directing players to set their sticks before lowering his gaze to the puck.

He steadies himself, drops it cleanly and quickly backs away as the players battle for possession.

For Pye, moments like this are the result of years of work that has taken him from local rinks to some of hockey’s biggest stages.