By Victor Romao

Winning a Barbie case competition earned four Odette School of Business MBA students a behind-the-scenes look at one of the world's most recognizable brands.

Andrea Rivait, Hagen Nelson, Meghan Rae and Fatima Rizvi, members of the MBA Class of 2026, recently visited Mattel Canada's headquarters in Mississauga after taking top honours in a competition that challenged students to develop strategic and marketing recommendations for Barbie.

By Victor Romao 

A co-op placement is often viewed as a bridge between the classroom and the workplace.  

For some students, it can also become the first step toward a long-term career. 

The opportunity to gain practical experience, build professional relationships and apply classroom knowledge can open doors well beyond graduation. 

That was the case for Ashley Deslippe (BComm ’25).  

By Victor Romao

For Abigail McLeod, a co-op placement at PromoShop became an opportunity to make a measurable impact while discovering where she wants her career to go.

The third-year Odette School of Business student contributed to marketing and business development initiatives that helped strengthen client relationships, improve campaign performance and support company growth.

By Victor Romao

A visit to Vivace Estate Winery gave University of Windsor Master of Management students an opportunity to see how business concepts taught in the classroom are applied in a real-world setting.

Twelve graduate students from the University’s Master of Management program toured the Amherstburg-area winery, gaining firsthand insight into operations, quality management and customer experience in the hospitality and agricultural sectors.