Validate and Prosper: Testing Your Startup Vision By Sydney Thompson and Paul Brereton, University of Windsor EPICentre

Tuesday, November 21, 2023 - 13:30

The School of Computer Science along with the EPICentre Presents....

Validate and Prosper: Testing Your Startup Vision

By: Sydney Thompson and Paul Brereton

University of Windsor EPICentre

Date: Tuesday, November 21st , 1:30pm - 2:30 pm

Location: 4th Floor 300 Ouellette, Workshop Spce

Abstract: Throughout this workshop, attendees will uncover the formidable influence of lean thinking on molding the triumph of any business concept. Workshop participants will grasp the underlying reasons for nurturing a concept with lean principles, recognizing its pivotal role in maintaining agility, reducing risk, and optimizing one's prospects in a fiercely competitive marketplace. Furthermore, in this session, we'll embark on an exploration of both primary and secondary research realms, emphasizing the significance of pinpointing and categorizing your ideal customer base. We will also delve into effective techniques for thoroughly testing your assumptions.

Biography: Sydney Thompson is an Honours graduate from the University of Windsor in Business Administration with a concentration in Entrepreneurship & Strategy. Sydney is passionate about creating opportunities for meaningful connection and relationship-building through shared learning experiences. Through education, an understanding of intersectional environmentalism and a genuine connection with her community, she aims to encourage growth and resilience in collaborative economy. | Paul Brereton is an entrepreneur and small business owner who believes that putting tools, resources, and know-how into the hands of entrepreneurs, especially students, is one of the best ways to promote progress and economic growth. Paul holds an MBA from the Odette School of Business and likes to leverage his first-hand experience using entrepreneurship principals to build a stronger, more innovative community.